Description
Plixer is a leading global Network Detection and Response (NDR) Cybersecurity platform, providing unparalleled visibility across the entire network. Our lightning-fast deployment and advanced AI empower enterprises to swiftly detect and combat sophisticated security threats, enabling real-time incident detection and response to minimize reputational and financial risks.
We are seeking an experienced marketing systems expert to join our marketing team as a Demand Generation Manager. As a Demand Generation Manager, you'll drive end-to-end campaigns, boost full-funnel demand, and influence deals within our organization.
Responsibilities
- Create, optimize, and analyze end to end campaigns including digital and physical channels.
- Create customized experiences using various digital channels including Linkedin, Display, Facebook, and more.
- Create landing page content with our sales teams to provide customized value statements for accounts in market.
- Help create and deliver physical marketing campaigns, ranging from event ideation to direct mail.
- Promote our in-house content to relevant audiences around the world.
- Work with salespeople, field marketers and other members of the team to help Plixer grow in important sectors.
- Take a deep-dive into campaign metrics to truly assess their impact down the funnel.
- Measure, analyze, and report campaign performance and deliver weekly campaign performance briefs to Demand Gen and Product Marketing.
- Collaborate with product marketing to build targeted campaigns and highlight resources throughout the entire buyer journey.
- Partner with Sales to identify opportunities and maximize impact of marketing efforts.
- Drive SEO, SEM, and ad campaigns to optimize program performance.
Qualifications & Experience
- At least 6 years of work experience
- 4-6 years of experience operating marketing lead/demand generation campaigns including webinars, email marketing, advertising campaigns, ABM, etc.
- 2 or more years of experience working in HubSpot, Salesforce, and 6Sence.
- Excellent written and verbal communication skills with a proven ability to influence others.
- Strong understanding of salespeople’s motivations and how to work with them.
- A passion for metrics and experience using data to guide decisions, programs and spend.
How to apply
To apply for the Demand Generation Manager position, please email your résumé to careers@plixer.com and include “Demand Generation Manager” in the subject line.